Be Sparing of Exclamation Marks

The exclamation mark ends a sentence with emphasis. Usually, ending a sentence once is enough. You use one point, one question mark, one exclamation mark.

Of course, if you end every sentence with an exclamation mark, you have to end emphasized sentences with at least two exclamation marks.

Be Sparing of Exclamation Marks

This is why you should

• use the exclamation mark scarcely

and only when you really feel like having that huge exclamation point above you (if you were a cartoon figure, of course).