Contrary to double opt-in, email addresses submitted to the list are not verified. This makes it possible to sign up somebody without their knowledge and consent. Related Resources:
Mac Bulk Email Applications Windows Bulk Email Applications
Definition:
A user has subscribed for a newsletter or other email marketing messages by explicitly requesting it. This may happen via email by filling a form on the Web, for example.
Related Terms
• Double Opt-In
• Opt-In
• Opt-Out
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Email marketing tools for the Mac in review.
Windows makreting tools in review, too.
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