1. Home
  2. Computing & Technology
  3. Email

Mach5 Mailer 4.5 - Email Marketing Software

About.com Rating 4.5
User Rating1.0 out of 5 (1 Review)  Write a Review

By , About.com Guide

Mach5 Mailer - Email Marketing Software

Mach5 Mailer - Email Marketing Software

Heinz Tschabitscher
The Bottom Line
Mach5 Mailer is an excellent choice for composing and delivering highly personalized bulk emails fast.
Pros
  • Mach5 Mailer offers flexible mail merging and scripting
  • Fast, controllable message delivery
  • Mach5 Mailer is easy to use
Cons
  • Mach5 Mailer lacks a WYSIWYG HTML editor
  • Incoming mail processing could be easier to use
Description
  • Send bulk emails through external or fast internal SMTP server with Mach5 Mailer.
  • Mach5 Mailer offers list filtering and a global exlusion list for precise targeting.
  • Mach5 Mailer has flexible mail merging capabilities including conditional text.
  • Compose messages using an HTML and plain text editor in Mach5 Mailer and preview them individually.
  • Uses any ODBC-enabled database or comma-separated text file as list source.
  • Mach5 Mailer includes PopMonger to process incoming POP mail and construct an exclusion list.
  • All database fields are available via scripting (JavaScript, VBScript or PHP) in Mach5 Mailer.
  • Mach5 Mailer can write back to an external database from within a mailing.
  • Mailings can be scheduled flexibly and Mach5 Mailer lets you control the delivery via throttling.
  • Mach5 Mailer supports Windows 9x/ME/NT/2000/3/XP/Vista.
Guide Review - Mach5 Mailer 4.5 - Email Marketing Software
One thing is suggested by its name, and yes, Mach5 Mailer can send mass emails fast. But this is not the only thing Mach5 Mailer excels at.

Most importantly, Mach5 Mailer provides very flexible mail merging including conditional text and optional scripting (using JScript, VBScript or PHP) support. Mach5 Mailer can even connect and write back to a database from within mailings.

The easy to use plain text and (not WYSIWYG, though) HTML editors makes composing personalized messages a snap, and the handy preview function lets you control the result before you mail. Mach5 Mailer also makes it easy to honor user preferences concerning the message format.

Message delivery works efficiently using either the internal high-speed SMTP engine (which can be throttled for fine-grained control) or (unfortunately only) one external server.

Mach5 Mailer's incoming mail processing happens in PopMonger and is very flexible as it can execute scripts on new mail. PopMonger could be more comfortable, though.

1 out of 5 1 out of 5
Mediocre software - zero supportFebruary 11, 2009By CFCAgency
"I purchased Mach5 2 months ago and while the basics work okay, I have not been able to figure out the more advanced features. I have read the online tutorials, which were of no help. I have sent emails to Mach5 and have received no answers. And I have submitted online trouble tickets and have had no response. The program overall is difficult to comprehend and the company offers absolutely zero support. I would not recommend the Mach5 software to anybody."
Explore Email
About.com Special Features

Holiday Central

What to eat, where to go, fun things to do and how to save money on the perfect gifts. More >

Family Tech Center

Stay connected and entertained with reviews on tips on the latest HDTVs, cellphones and more. More >

  1. Home
  2. Computing & Technology
  3. Email
  4. Email Marketing
  5. Email Marketing Software
  6. Windows Marketing Software
  7. Mach5 Mailer - Email Marketing Software Review - About Email>

©2009 About.com, a part of The New York Times Company.

All rights reserved.