Get Newsletter Subscribers with Sweepstakes

Sweepstakes are a great way to build your list, but if you decide to make use of freebies and prizes you should pay extra attention not only to quantity but also to the quality of the list you build.

The prizes should be compatible with your target group to attract primarily subscribers interested in getting your emails and not only people who sign up for the sweepstakes and then unsubscribe immediately. There's not much point in that.