The Bottom Line
GraphicMail makes it easy to send rich, personalized newsletters, and also helps you maintain mailing lists and control open rates. It flexibility for more advanced mailings, though.
Pros
- GraphicMail is easy to use
- Includes rich newsletter templates
- Lets you personalize mailings
Cons
- GraphicMail personalization could be more powerful
- Internet Explorer and Windows required
- Lacks database connectivity
Description
- GraphicMail is a email marketing and newsletter application service provider.
- Enter addresses by hand, import from csv files or use a ready-made HTML signup form.
- Offers a WYSIWYG HTML editor, and lets you edit the HTML source and a plain text version.
- GraphicMail includes rich newsletter templates and lets you create your own reusable templates, too.
- Automatically handles bouncing addresses and unsubscriptions, creates open rate statistics.
- You can collect and story any subscriber info and use it for personalization in mailings.
- GraphicMail offers click-through statistics on the link level.
- Mailings can be scheduled up to one month in advance.
- GraphicMail supports Internet Explorer 5+ and Windows 98/ME/NT/2000/3/XP/Vista.
Guide Review - GraphicMail - Email Marketing Service
Signup forms, database queries, unsubscriptions, open rates,... Even a simple newsletter becomes a complex task quickly. GraphicMail successfully makes all of this easy and helps you avoid common pitfalls.
You can build your list by importing addresses or using the ready-made signup form on your site. Messages are designed in a rich and easy to use WYSIWYG HTML editor. GraphicMail even comes with nicely designed examples as templates.
Message delivery is a snap, and GraphicMail handles unsubscriptions and open rates automatically. Up to 25 database fields let you collect information about your subscribers and use it for message personalization.
Database write-back and more advanced mail merging features arent's available, though.
